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Destin-Fort Walton Beach Tourism Department wins prestigious Travel Marketing awards

The Destin-Fort Walton Beach Tourism Department will be recognized with the prestigious Adrian Awards for outstanding travel marketing from the Hospitality Sales & Marketing Association International (HSMAI). Destin-Fort Walton Beach will receive two President’s Awards, the highest honor, along with a gold, silver and two bronze awards across multiple categories. Nearly 1,200 entries were judged by a […]

The Destin-Fort Walton Beach Tourism Department will be recognized with the prestigious Adrian Awards for outstanding travel marketing from the Hospitality Sales & Marketing Association International (HSMAI).

  • The awards honor creativity and innovation in advertising, digital marketing and public relations. 

Destin-Fort Walton Beach will receive two President’s Awards, the highest honor, along with a gold, silver and two bronze awards across multiple categories. Nearly 1,200 entries were judged by a panel of about 200 industry experts.

“We are truly honored to be recognized with Adrian Award wins across multiple categories this year,” said Jennifer Adams, Destin-Fort Walton Beach’s tourism director. “My team consistently strives to both develop creative ways to introduce our destination and local businesses to visitors and bring to life innovative products that create a valuable experience for all during their time here. We’re immensely proud to be recognized for the results of those efforts among the best in the industry.”

Destin-Fort Walton Beach will accept the following awards at the HSMAI Adrian Awards Celebration on Feb. 13, 2024 in New York:

  • Integrated Campaign – Innovation: gold and President’s Award for Destination Stewardship
  • Advertising – Corporate Social Responsibility: bronze and President’s Award for Community Engagement – What’s Good for the Local is Good for the Visitor
  • Public Relations/Communications – Influencer Marketing: silver for Influencer Campaign
  • Public Relations/Communications – Feature Placement Online or Print Consumer Media: bronze for Writer Tames Lionfish for Her Culinary Audience

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Community Comments

“Highschool is finna be more crowed now. We need another highschool not a middle or elementary school.”
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“This is bittersweet. I spent a wonderful week in Cay Sal Banks on the Pilot in 2006. I will have to go pay her a visit soon....”
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“I agree with Jerome. What will this accomplish since both ends are only 4 lanes?”
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“The parking lot at McGuires would disappear along with the parcel that Destin purchased at the bridge.. Flooding on Okaloosa Island would close an expensive update to 98 , at...”
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“This will not make a difference for traffic passing through the center of Destin along Rt. 98. The smart option is to complete the Brooks Bridge and intersection in Ft...”
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“Doesn’t it still end up with 4 lanes on either end after bridges? Seems more aesthetic than a traffic plan. Which is nice too but does it increase the function?”
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“It would be a money pit let’s sink it for the tourists who we don’t have enough of so more will come”
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“Traffic moves pretty well on that stretch of 98, I don't see the need to waste the money. Maybe do something to deal with the traffic in Destin, and Mary...”
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“Will there be a new traffic signal on Beal Parkway for the new Eglin Credit Union Ops Center on Beal Parkway?”
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