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A New Hotel Could Be Built Right Next To City Hall In FWB

We recently got a report that said a new hotel/motel could be coming to the City of Fort Walton Beach. The old shopping outlet that is located to the left […]

russell-mills-pmi-fort-walton-beach

russell-mills-pmi-fort-walton-beach

We recently got a report that said a new hotel/motel could be coming to the City of Fort Walton Beach.

The old shopping outlet that is located to the left of City Hall was sold on December 17, 2014 for $900,000. The company that purchased the property is 127 MIRACLE STRIP LLC.

A quick look at the corporation’s info reveals that the owners are indeed involved in the hotel industry.

I decided to pay a visit to the abandoned building. Upon pulling into the overgrown parking lot I came into contact with 2 people in charge of doing the asbestos report.

Because I’m not all too familiar with the ins-and-outs of asbestos checks, I simply asked if this was part of the process for tearing down the building.

The answer was YES.

I placed a call to the City of Fort Walton Beach’s Engineering Dept. and they confirmed that a permit application for tearing the building down was received on September 23, 2015, but it had no yet been processed.

From a go-to shopping complex to a payroll company.

New Hotel At Old Shopping Complex

Since I grew up in Fort Walton I can clearly remember my mother taking the family shopping at the Russell Mills Outlet. While I don’t remember most of the stores in the complex, I do remember the kickass Converse store on the end.

But like all shopping complexes in F-Dub (Manufacturer’s Outlet Center, anyone?), the plaza soon began to fade and I remember our family making more trips to Pensacola and Destin.

On March 20, 2003, the 20,000 sqft building and property was sold for $2,000,000 and would become the new location for PMI (Payroll Management).

A new hotel could be a good thing…maybe?

Image via Google Maps
Image via Google Maps

Let’s say it was confirmed that a new hotel will be built, while it would sit next to City Hall, it would also sit next to the Days Inn and the Comfort Inn & Suites. And only a few parcels down is the Fairway Inn, Dolphin Inn and Holiday Lodge & Suites.

I’m all for more hotels because I love the idea of people wanting to come to Fort Walton Beach. Here’s to hoping they do something really cool with property 🍻!

What do you think? Do you want another hotel in the City?

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Community Comments

“Good Job! We live in Fort Walton and have been spending time in Fredericksburg, Virginia...the data center capital of the world. You have made a very good decision.”
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“At minimum, reduce property tax for senior citizens. Property taxes normally increase yearly but senior's income doesn't. Every time we get a social security raise, our Medicare premiums go up....”
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Scott Schaeffler commented on WordroW: August 12, 2026
“1:17, 4 attempts”
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“Crab Island is being ruined by the massive traffic. We should not be proud of, or promote this.”
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“Wonderful gesture toward honoring a part of the towns history especially an enslaved man that many would not know about,,,,,,wlsh was possible for me to attend, but hope for a...”
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“Story states that total general fund revenue is $118.7 million. Earlier story in Get the Coast (Jul 8th) put the proposed 2027 Budget general fund at $191.1 million. So, it's...”
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Scott Schaeffler commented on WordroW: August 11, 2026
“1:04, 4 attempts”
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“I would like to see the 2019 budget, and what amount of that budget came from property taxes, the Okaloosa County population in 2019, and the number of properties taxed...”
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