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Crestview teen Asher Guillory named Keep Florida Beautiful ‘Youth Champion of the Year’

Seventeen-year-old founder of Litter Locators recognized by Okaloosa County commissioners for statewide environmental leadership and community impact.
Photo courtesy of Okaloosa County

A Crestview High School student who founded a statewide anti-litter initiative was recognized Tuesday by Okaloosa County commissioners after being named Keep Florida Beautiful Youth Champion of the Year for 2025.

  • Asher Guillory, 17, received the award in November at the Keep Florida Beautiful State Conference in Coral Gables, becoming the sole recipient selected from 47 affiliates across Florida.

“This award is for young people across the state of Florida, and Asher was selected out of 47 other affiliates here in the state for her work to reduce litter, educate her peers about the importance of recycling and plastic pollution, as well as generally beautify her community here in Crestview,” said Molly McDaniel, Okaloosa County’s Keep Okaloosa Beautiful director and environmental resource coordinator, who nominated Guillory for the honor.

Guillory founded Litter Locators, a social media platform on Instagram that allows community members to identify and report littered areas through photos. Guillory and her team then facilitate volunteer cleanups at those locations.

What began as a local Crestview initiative has expanded to include four additional chapters throughout Florida.

  • “Asher and her crew of Litter Locators have turned community concern to civic action by meeting with city leaders in Crestview to share her vision of a clean and beautiful community and world beyond,” McDaniel said.

Crestview Mayor JB Whitten praised Guillory’s sustained engagement with local government and community leadership. 

“In the last year, Asher has been in my office several times, been in front of my mayor’s advisory council, in front of the city council, had done a video with me, had done a cleanup on Wilson Street,” Whitten said. “She’s just an outstanding individual, is doing a great thing, and came up with the program, got her students involved, and it’s just amazing what she’s done in our city and the county.”

Guillory has partnered with Keep Okaloosa Beautiful on multiple events, including ‘Bay Day’ earlier this year, where she educated participants about the negative impacts of litter and plastic pollution on local ecosystems. Another collaborative cleanup event is scheduled for Sunday afternoon in Crestview. 

  • The recognition comes as Guillory continues to excel in multiple arenas. She recently placed third in debate at a state qualifier competition with the Crestview High School speech and debate team. 

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Community Comments

“Congratulations Paul, on this milestone event! Your dedication to and support of the Chamber and new businesses are unparalleled.”
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“Paul Between the Chamber and the FWB Kiwanis club, your impact our community is beyond measure. I want to thank you for your dedicated support for the Kiwanis sponsored Aktion...”
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“Congratulations Paul for a well deserved recognition! You deserve it! Bob Pinard”
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“Thank you, Paul, for ALL that you do for our Chamber members and our community! Your dedication to helping others has made a huge impact on so many of us....”
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“Got a feeling it's a lot of money they don't want to give up.”
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“I don't blame him for not trusting the watch group. They have proven themselves to be untrustworthy and have wasted so much tax money with their lawsuits to pursue their...”
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“You sons of bitches owe the money to the people you stole it from NOT from the crooked county. The people paid those fines not the greedy bastards in Crackview.”
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“You just feel free to test that theory, and wander the land you think you own - let us know how that works out for you....”
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